Women’s only Air Max new creation

Designed, materialized, and tested for women

Obsessed pattern to ensure fit was right for our consumers

One of several models in the “Bubble pack” collection

Featured “bubble” hits on quarter and foxing pods, as well as sockliner graphic

Tested several options for graphics execution on pod rings and tip

Collaborated with factory partners to ensure proper execution of “bubble” material while meetiing our performance goals

Obsessed details, including alignment of midsole TPU rand, air bag, and outsole fade

One of several models in the “Bubble pack” collection

Featured “bubble” hits on tongue overlay, as well as sockliner graphic

Tested several options for graphics execution on foxing, tip, and eyestays

Collaborated with factory partners to ensure proper execution of “bubble” material while meetiing our performance goals

Obsessed details, including alignment of midsole air bag and outsole fade